The city is their favorite playground. They are designed to feel at home on urban streets, to enable easy parking, and to spare you from frequent trips to the gas station. They are city cars. Recognizable by their compact dimensions (around 4 meters), they now sport fun looks and come in various levels of sophistication . A bit like in fashion, choosing your city car is choosing a style. So, let’s kick your road style into gear! 

The Charm of an Italian Beauty

The new Fiat 600 boasts numerous strengths. This icon, born in the 1950s, was redesigned last year. It was introduced to the city car market in Morocco in its new electric version in 2024, the Fiat 600 e. Its captivating look and smooth curves are reminiscent of its cousin, the Fiat 500 X. Inside, the emphasis is also on the voluptuousness of the comforting, wrap-around shape.  The cabin is cozy and comfortable, both in the front and rearOn the multimedia front, everything is in place, and navigation is made intuitive on a digital display. In terms of electric motorization, it delivers 156 horsepower, allowing this city car to feel equally at ease in urban areas as on the highway, when necessary. Finally, the Fiat 600 e makes color its main bragging point. It is available in a palette that pays homage to Italy. You can choose between the “Blue Sea of Italy,” the “Green Sky of Italy,” or the “Orange Sun of Italy.” And, of course, it’s also available in the classic red, black, and white!

https://www.instagram.com/reel/C52zE7fKmO8/?utm_source=ig_embed&ig_rid=b3c67f86-39f5-4def-8a64-4d1d695d33db

Ciao Fiat Customer Service – 08 01 000 005
Fiat 600 e starting from 5900 DH/month or 488,900 DH

 The Elegance of a French Design

At DS, it’s all about the look! The design of these French cars stands out easily amidst the city traffic — the DS4 is no exception to this rule. It is both compact, muscular, and even a bit tough looking.. The elegance of its  signature lighting and bodywork is also reflected inside, where  high-end French craftsmanship welcomes you. 

In the most deluxe version, the marriage of forged carbon and brown ash for the execution of details, and the ultra-comfortable high-density seats in Basalt black leather ensure the luxurious character of the interior. You can configure your DS4 according to your tastes, needs, and budget. Decidedly  urban, its comfort and the quality of its equipment will nevertheless make it a car at ease anywhere. You just have to choose the most suitable version. 

DS Automobiles Store
82, bd Al Massira Al Khadra, Casablanca
Tel: 05 29 06 37 09
DS4 starting from 353,900 DH

The Reliability of a Japanese Gem

The Toyota Yaris needs no introduction. It’s one of the best-selling city cars worldwide (10 million units in 2023). In the Moroccan city car market, it holds an equally high position. Choosing a Toyota Yaris means first and foremost opting for the reliability of Japanese engineering. In its brand-new 2024 version, its engine is even more  powerful, now boasting 130 horsepower. Tailored to be agile and efficient in the city, it boasts  an expressive silhouette that exudes energy.

Packed with advanced technological features, in its hybrid version, it also comes with state-of-the-art driving assistance systems. Inside, the cabin is comfortable at the front and especially practical. And as a bonus, its price is also attractive. 

Toyota Maroc
196, bd Moulay Ismail, Roches Noires, Casablanca
Tel: 05 22 40 09 00
Toyota Yaris on promotion starting from 209,200 DH

The Charisma of the German Engineering 

Midway between city car and the compact, BMW’s 1 Series perfectly meets the expectations one might have while driving in town.  It commands attention with its contemporary design, sleek form, and imposing grille. We’re particularly drawn to the electric blue version. The interior of the 1 Series is in line with BMW standards: high-quality materials, sophisticated finishes, and generous interior layout. Leather, backlit decorative inserts, and a panoramic sunroof will allow you to fully enjoy BMW’s comfort.

In terms of equipment, the driver-oriented digital screens, driving assistance systems, and sport seats further enhance the BMW experience. Available in Advantage, Luxury, M Sport, or Sport versions, each model offers a unique vision of what city cars can offer in Morocco.

BMW – Smeia
Corner of Boulevard Moulay Slimane and Boulevard Tamiri Mohamed El Bakkai,
coastal road of Mohammedia, Casablanca
Tel: 05 22 40 07 00
1 Series – The One starting from 342,000 DH

The Subtlety of an English Gem

When it comes to city cars in Morocco, Minis are vehicles that charm both men and women alike. They possess that British charisma that has significantly contributed to making them mobile icons of city driving. In its revamped version for 2024, the Mini Hatch 3-door is offered in three versions, each pushing its performance a little further. A true Go-Kart that evokes the typical sensations of karting, it knows how to maneuver through the narrowest alleys as well as accelerate quickly — and with gusto. In the Mini One version, the 3-cylinder petrol engine boasts  102 horsepower. In Sport mode, it will impress you with its easy handling!

Inside, the Mini Hatch wins the customization game. You’ll have a whole range of possibilities to configure it to your liking. Colors and textures will blend with onboard technology according to your tastes. From the navigation assistance to the Harman Kardon sound system to the ambient lighting, the options are numerous. You can select between the  Classic, John Cooper Works, or Mini Yours Packs. Finally, thanks to its partially foldable rear seats, it reveals how super practical it is — , especially when buying furniture, for example!

Mini – Smeia 
Corner of Boulevard Tamiri Mohammed El Bakkai and Boulevard Moulay Slimane, coastal road of Mohammedia, Casablanca
Tel: 05 22 40 07 00
Mini Hatch 3-door version One Oxford starting from 263,000 DH

The Class of a Benz

After a subtle facelift, the Mercedes A-Class first catches the eye with its beautiful starred  grille — recognizable asset as it cruises through the city streets. But it’s inside where Mercedes brings the innovation. A brand-new 5-spoke leather steering wheel invites you to take control. With a multitude of shortcuts, it proves very practical when driving. The upholstery of the sports seats is in faux leather and Alcantara, and the ambient lighting can be customized to your heart’s content!

In terms of technology, the A-Class prioritizes safety to the fullest. Parking and driving assistance, adaptive dampers, and lights will assist you during your journeys. Available in 3 versions, Progressive, Distinctive, and AMG Line, all A-Class models unleash 150 horsepower under the hood. It’s more than enough to truly feel comfortable both in the city and on the open road.

Mercedes Benz – Autonejma 
Corner of Avenue Habib Sinaceur and Rue El Mehdi, Corniche, Casablanca
Tel: 08 01 020 020
A-Class starting from 434,000 DH

Opting for electric cars in Morocco is above all about embracing eco-responsible behavior. Depending on how you’ll use it,  various models, in all categories of vehicles, are now available.

At first, electric cars in Morocco are a rather high investment, much more significant than that of a traditional car. But in the medium term, it allows for significant savings. Recharging an electric car in Morocco to travel 100 kilometers costs around 20 MAD. Refueling for the same distance costs around 100 MAD! In terms of maintenance, you will also save money: no oil changes, no vehicle registration tax, no luxury tax to pay.

One important question remains: what about charging? Let’s face it,  just a few years ago, electric cars required frequent stops to be recharged. But things have changed significantly. Today, the real concern is how to sustainably produce the necessary energy.

In Morocco, nearly 80% of energy production is still dependent on coal, oil, and gas.. By 2030, the country aims to produce at least 50% of it through renewable energies. In this context, several options are available to you when you become the owner of an electric car in Morocco. You can recharge your vehicle by simply plugging it into your electrical network (220V) at home. It will recharge throughout the night, allowing you to drive worry-free  for at least a whole day. You can also plug  it into a shared charging station in your residential building or at your workplace.

Otherwise, you will need to go to one of the gas stations equipped with fast charging stations. You can also connect to one of the apps that list charging stations. By 2026, according to APIME (Intersectoral Professional Association for Electric Mobility), nearly 2500 new charging stations are expected to be set up across Morocco. This should convince even the most skeptical among you to switch to electric!

Read also : CITY CARS IN MOROCCO: 6 NEW ADDITIONS TO THE MARKET

 Eco & Smart for City Driving!

 A Microcar for Everyday Use

Drawing inspiration from the iconic Fiat 500 of the 1960s, the Fiat Topolino is absolutely adorable. Available in a “classic” or “Dolce Vita”version (with a sunroof) and equipped with two seats, it’s a truly fun city car. Its small dimensions make parking a breeze. Its retro look and unique Verde Vita color appeal to both men and women. With no clutch or gear sgift, it’s offered in Europe without a license, making it even more appealing to young drivers. With 4 hours of charging at home using a standard electrical outlet, it allows you to travel up to 75 kilometers at a maximum speed of 45 km/h. Safer than a scooter, the Topolino is ideal for short urban trips. It combines autonomy, comfort, and ease of use.

Fiat Topolino
Starting from 115,900 MAD including VAT
STELLANTIS & YOU Ouled Benameur, Km 6, Bouskoura, Green City exit
Phone: 05 22 01 70 00

A Practical City Car

With its cool design, impressive range, and truly affordable price (the cheapest electric car on the market), the Dacia Spring ticks a lot of boxes. It offers up to 230 kilometers of range in mixed driving conditions (city + highway) and up to 305 kilometers in urban driving. Once fully charged, its battery could even last for a whole week in the city! With its 4 real seats and 290-liter trunk, it is offered with additional options available in all three versions of the brand: Essential, Expression, and Extreme. In the most advanced version, leather seats and onboard technology make it a city car that is both comfortable and affordable!

Dacia Spring
starting from 199,000 MAD including VAT excluding registration fees
Phone: 05 20 019 019

Sedans for Eco-Comfortable Road Trips

Madefor the Open Road

Introduced in Morocco just a few months ago, the new BMW i5 reinvents the rules of electric luxury. Elegant, imposing, and above all, powerful, it can travel approximately 582 kilometers on a single charge. Available in classic, M Sport, and M Sport Pro versions, the BMW i5 boasts 340 horsepower — enough  to thrill drivers looking for eco-responsible power. In the M version, it features “Veganza” vegan leather and a large curved screen placed centrally in the cabin. It offers a silent, serene, and smooth driving experience. The i5 is equally at ease on the highway as it is in urban environments.

BMW i5 starting from 965,000 MAD excluding registration fees
SMEIA – BMW bd Moulay Slimane, Casablanca
Phone: 05 22 40 07 00

Read also : BMW XM, THE PLUG-IN HYBRID GAME-CHANGER

Award-Winning Design

Conceived by the team led by Wolfgang Egger, an automotive designer who has, among other accomplishments, headed Audi’s styling department, the BYD Han catches the eye with its aerodynamic form. In 2023, it clinched the prestigious IF Design Award, which annually honors outstanding designs across seven product categories. The Han was unveiled in Morocco in late 2023, alongside BYD, the Chinese brand imported by AutoNejma. Combining sportiness, dynamism, and comfort, it boasts a futuristic design that appeals to the senses. Equipped with a high-performance engine, it’s capable of covering approximately 520 kilometers on a full charge in mixed driving conditions (city and highway). Inside, the stitched leather seats, central touchscreen, and soundproof cabin ensure a truly pleasant driving experience.

BYD Han
starting from 739,000 MAD including VAT
BYD at AutoNjema Km 10, El Jadida Road, Casablanca
Phone: 08 01 02 00 20

Sporty and Sleek

Here’s an electric car in Morocco that many dream about. With its 326 horsepower and a range of just under 500 kilometers, the Porsche Taycan sets the bar high for performance. It checks several boxes for  what the car of the future could be, primarily because it indeed allows you to go fast and far! Recognizable by the design of its rear light strip, it exudes a decidedly sporty look. Inside, the Porsche Advanced Cockpit revolves around a curved screen. The low position of the sport seats and the multifunction steering wheel add to the comfort and intensify the driving experience.

Porsche Taycan starting from 1,096,500 MAD including VAT CAC –
Porsche bd Moulay Slimane, Casablanca
Phone: 05 20 35 69 11

SUVs for Conquering All Terrains

 The Prestige of the Iconic Star 

Combining luxury sedan and avant-garde SUV, the new EQS SUV from Mercedes-Benz offers an intriguing definition of electric cars in Morocco. Available in 450 4Matic and 580 4Matic versions, the interior comfort is taken to the extreme, just like  the electric innovation that showcases the German manufacturer’s expertise. The most remarkable feature of the EQS is its hyper-screen that spans the entire width of the cabin. Behind its harmonious exterior shape, the vehicle is packed with technology; air  suspension, air pollution reduction, sound and visual experiences, driving assistants, and aids are just a few examples. The Mercedes electric SUV offers a range of 630 kilometers with a power output of around 360 horsepower. Comfort and safety are its main strengths, making it comfortable on all terrains.

Mercedes-Benz EQS SUV
starting from 2,300,000 MAD including VAT
Mercedes-Benz – Auto Nejma Km 10, El Jadida Road, Casablanca
Phone: 08 01 02 00 20

A Compact Crossover

It’s the GBH Group, through its subsidiary Bamotors, that recently introduced the Geely brand to the Moroccan electric car market. Combining significant driving range and size typical of the SUV category, the Geometry C is an interesting compromise. It proves to be competitive both in terms of price and in terms of comfort, equipment, and performance. With a full battery, it can cover a distance of 460 kilometers. The futuristic look of the exterior design adequately matches the electric technology implemented by the Chinese manufacturer. Inside, you’ll appreciate the panoramic sunroof and the driving assistance systems that make the experience even more enjoyable.

Geely Geometry C
starting from 410,000 MAD including VAT
Geely – Groupe BA Motors – GBH Corner of Boulevard Moulay Ismaïl and Boulevard Batli Mohamed El Mekki, Casablanca
Phone: 05 22 64 52 51

A Bias for the Big 

The Audi Q8 e-tron is a pioneering model in the luxury SUV category. With its new version, the e-tron can travel nearly 570 kilometers. Its imposing design is topped with a distinctive lighting signature. It emphasizes its Singleframe grill which  gives it a sporty  look. The leather interior is both spacious and cozy. The adaptive air suspension and the numerous assistance systems ensure a safe and pleasant driving experience. Offered in two versions, the e-tron can be equipped with a multitude of remarkably smart technology t options, notably,   the virtual mirrors with cameras in place of traditional mirrors. An ambassador for luxury electric SUVs, the Q8 e-tron is a synthesis of the most high-performing  and comfortable technology!

Audi Q8 e-tron *starting from 1,050,000 MAD including VAT CAC –
Audi bd Moulay Slimane, Casablanca
Phone: 05 20 00 62 00

Ultimately, electric cars in Morocco, just like all over the world,  are the vehicle of tomorrow. All that’s left to hope for is that its production will become cleaner (lithium batteries and massive water use) to truly reduce its environmental impact. The development of renewable energies to recharge it would also contribute to this effort!

Picture (c) : Ming. N